responsibility as a matter of course
A Commitment - To the Everyday Man
Good, long-lasting clothes are not a given. We have made every effort to ensure that the way we develop and produce our clothing meets today's strictest sourcing and manufacturing standards. It's the least we can do.
We are sure that timeless products, produced by some of the most responsible manufacturers in Europe, in the most superior quality, is how we contribute the most to our environment. Quality is not just a way to differentiate yourself: it is a sensible way to approach sustainability in the clothing industry.
Our Guiding Lines
We have decided to be a more responsible clothing brand. With a focus on all steps from fibers to the afterlife of the product. We want our products to last as long as possible and at the same time manufacture them in a more responsible way.
With a mission to be a more responsible clothing brand, we focus on making the right choices at all stages from fibers to the end of the product. We go into how the fibers are grown and harvested. We go into how they are spun, treated and woven. We go into how they become finished garments. How our products are packaged. How they find their way to the customer. How the products keep their quality the longest. And how the journey ends.
Only high quality natural ingredients produced responsibly is how we ensure it is better for you and me and for the planet. It also makes the products ready for recycling after use if they are not good enough to donate to a good cause.
Designed in Denmark. Produced in Portugal
Our partners are primarily based in Europe and most of them are in Portugal. From textile manufacturers to sewing machines, they are all located close to each other to ensure the smallest CO2 footprint possible.
Our Portuguese partners are all part of a small group of European factories that are recognized for the way they work with sustainability, energy saving measures, overall energy consumption, how they deal with waste water and the recycling of residual products.